2024 Xmas Match: Auction Update as of 11 January
All proceeds will go to the Associazione Amici della Pediatria ETS ODV charity
Two days left before the airing of the TuttoAtalanta episode of Monday, January 13, would bring the charity auction for the 26 jerseys worn by the full Atalanta roster on the occasion of the 2024 Xmas match (namely the Nerazzurri's last home game before Christmas which culminated in the 3-2 win over Empoli for the hosts), to its close with the final awarding of the one-off festive shirts.
As of today, Saturday January 11 at 22:00 CET, bids have reached a total of 42,000 euros.
Stemming from a joint-venture with the regional broadcaster Bergamo TV (channel 15 on digital terrestrial TV and available via streaming), the initiative will see all proceeds benefitting the Associazione Amici della Pediatria through the Atalanta Fund, set up by the club at the Fondazione della Comunità Bergamasca Onlus.
Offers can be produced anytime by sending an SMS to 335.6969423 or emailing asta@bergamotv.it. Even thouigh, participants can bid on multiple jerseys (each to bear the signature of each respective player), each shirt will be assigned to a unique winner to foster participations from as many fans as possible.
The latest updates for all 26 shirts will be shared on TuttoAtalanta, Bergamo TV’s social media channels, the L'Eco di Bergamo website, and here on our official site. The next follow-up will be shared online on the evening of Sunday, January 12.
The Associazione Amici della Pediatria ETS ODV, volunteering at Bergamo Hospital (now ASST Papa Giovanni XXIII) since 1990, will use the funds raised from the Christmas Match shirt auction to create a Wait & Play area in the hospital corridor. This space will be dedicated to children visiting the pediatric clinics for treatments, check-ups, and follow-ups.
The goal is to transform waiting time into play—the "work" of a child as they grow.
The activities will be designed for children to engage in independently, without the need for professional staff or volunteers, encouraging them to explore their abilities and interact with others, promoting relationships and socialization.
By integrating play into the hospital environment, the initiative emphasizes its crucial role in a child's development.
Here is the Christmas kit that the Nerazzurri will be wearing for Atalanta's home game with Empoli! The shirts will then be auctioned off by Tutto Atalanta. All proceeds will go to the charity Amici della Pediatria.